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Enter the Awards

How it works

The Awards Procedure

The Luxury Wine Estate Awards are voted for by the public and are awarded to Wineries and related industry stakeholders across many different categories, presented on a country, regional,  continental, and global  basis, with one Wine Estate receiving the overall global accolade.


Wine Estates can self-nominate, be nominated by guests, travel agents or tour operators for consideration in the Luxury Wine Estate Awards, which is made possible by the nomination facility on our website. Constant feedback from guests about their experience at a property allows us to evaluate the respective Wine Estates to qualify them for participation.The qualifying Wine Estates are then formally invited (or accepted) to participate and register in the Awards initiative. Official nominees will automatically be invited to register in the following year’s Award season at a preferential rate.

Winning Levels

Participants compete on a country, regional, continental and global basis. Only estates competing in the same categories compete against each other. Regional levels are as follows Latin America, North and Central America, Caribbean, West & Central Africa, East Africa, Southern Africa, Middle East & North Africa (MENA), Western Europe, Eastern Europe, Northern Europe, Southern Europe, Indian Ocean Islands, Central Asia, East Asia, South East Asia, South West Asia, Southern Asia, Australasia and South Pacific/Oceania.


Anyone can vote online during the designated voting season, attracting ever increasing votes annually

Judging criteria

Judging criteria is based on unique wine features and presentations of the Wine Estate and service delivery. The size of a property is not taken into consideration to determine eligibility.

Winners and the Gala Awards Ceremony

Winners are determined at the end of the voting season, and interim results are then released to the respective Wine Estates. Participants will be invited to attend the Gala Awards Ceremony, where the Official winners are announced, also revealing the category and region of the Award achieved. This event is the year’s highlight, with many new business opportunities forged from the meeting of hospitality and wine affiliates and media partners around the world.

Luxury Wine Estate Awards Marketing Material

A Nominee Marketing Kit will be provided to participants upon registration, a Voting Kit prior to the voting season, as well as relevant Winner Logos after the official results have been released.

The Ultimate Wine Estate Guide

The Ultimate Wine Estate Guide is an annually published high-quality e-book, profiling and show casing all participating Wine Estates. Travel agents, tour operators, and wine enthusiasts use this as a guideline to research, discover, recommend and book Luxury Wine experiences. 


The once-off annual registration fee is £890 per wine estate. The fee includes extensive global marketing and exposure throughout the year.

Why enter our awards

Participation alone delivers Estate growth on an international level. As an official participant, each Wine Estate receives a digital marketing service and promotional campaign toolkit to ensure maximum exposure on all marketing platforms. Winning a Luxury Wine Estate Award will not only inspire the confidence of guests and retain a loyal clientele in this highly competitive market, but it will also stimulate continuous growth and development of your Wine Estate.

Marketing Services Included

> Online Profile Listing

Each participant receives a dedicated online profile that showcases the Wine Estate’s unique selling points. The profile features:
– Wine Estate description and images
– Wine Estate contact details
– Location pin on Google Maps
– Link to Wine Estate website and social media channels
– Live social media feed of Wine Estate’s social media channels
– Latest news and promotions via the social media windows
– The profile can be edited and updated by the client
– Adding of a PDF press release or promotion with description
– Adding of your YouTube video to play on your profile
– Wine Estate features and facilities
Luxury Wine Estate Awards provides a free website platform where travelers can access and book directly with the Winery of their choice.

> Marketing Tool Kit & Voting Tool Kit

We Provide the official nominee and winner logos to be used on all your marketing material at your discretion for years to come. Voting tools include a voting button, e-mailer, social media artwork as well as instructions in order to launch a successful marketing and voting campaign. Each participant also receives a personalized voting page during the online voting phase.

> Dedicated Wine Estate Liasion

Each Wine Estate participant receives an allocated professional Wine Estate consultant who manages the Wine Estate registration, sets up and administrates the Wine Estates‘s digital online profile, communicates all important information, provides the marketing tool kit and general support to ensure a successful journey.